Micro lots get the glory, but blends build loyalty

The scarcity of micro lots generates excitement, but by nature, the buzz is short-lived. For many roasters, the goal is longevity, and constantly rotating micro lots and high-end single origins is hard to pull off. Instead, many of the industry's most celebrated roasters built their stability on a small core of dependable blends, offering consistent flavour profiles most customers want. The post Micro lots get the glory, but blends build loyalty appeared first on Perfect Daily Grind .